Responsive Web Design
Responsive web design is the practice of making a website user-friendly on every type of device used by visitors. There is nothing worse than using a website that doesn’t render properly when using a mobile. In this day and age, a huge percentage of web users are browsing the web on their mobile or tablet devices, so it is imperative that web design is conducted with that in mind. It’s important to think responsively. More than half of the internet’s traffic are mobile users.
Here at Onweb Designs, we build fully device-responsive websites, we are Pontypridd Web Design Agency, based in Pontypridd. Since responsiveness is so important, when web designers create a new website – they have to think responsively. This means throughout the process they are essentially creating multiple layouts with CSS grids. This said layout is different according to the size of a users screen, so nowadays websites are far more complex with their CSS rules because of this. As a result, websites can often take longer to build to ensure the user experience is perfect for every single screen size.
In 2015 Google announced that they increased the rating of sites that are mobile responsive. So if your website is fully responsive then it will appear higher in the search results. When responsive layouts are created, they are used with media queries which tells the browser that depending on the user’s screen width, the page will behave differently and will adjust according to the size. To summarise, web design must be conducted responsively and even with a “mobile first” approach, businesses worldwide will see the benefits of prioritising responsive web design with an increased conversion rate because now more than ever, customers don’t want to pull out their desktop – it’s easier for them to just browse on their smartphones.